About Cloud

Cloud Architecture is an architectural practice in Melbourne headed by Brendan Jones. The practice is based in Fitzroy within the Observant building in Fitzroy Street. The practice is not constrained by any building type, but rather traverses residential, civic and commercial arenas and thrives on boundary pushing yet affordable conceptual designs.

Brendan has over 25 years’ experience and is an award winning architect who loves architecture and its related disciplines. During his career, Brendan has worked across many scales and disciplines from modest extensions for private homes to large, complex health projects, and everything in between. Clients have included state, local and commonwealth governments across Australia. Brendan has also worked in collaboration to produce some exciting and unique high profile buildings including MONA’s boutique accommodation and the Greenhouse in Federation Square.

Through this experience, Brendan has developed experience in delivering complex projects and specialisation in the design of many building types, large and small. Over recent years Brendan has taught architecture at the University of Melbourne and at RMIT. He has also participated as a jury member in the Victorian Architecture Awards and won some design competitions along the way. Cloud Architecture Studio is a member of the Australia Institute of Architects.


Cloud's Approach

The work process focuses on collaboration with clients, consultants and contractors to achieve progressive and successful buildings – but we never apply the same method twice. The process is intuitive and depends on the nature of the site or programme or both. We also strongly believe in a graphically balanced plan as a means to generate interesting spaces. Ideally, as architects we don’t want to be bound by a method, but prefer to explore diverse ways to approach the project, with the aim of always reconsidering spaces and uses.

The practice is engaged with contemporary cultural and design trends, digital technologies and production methods and a given nowadays – sensible environmental sustainability. We are most interested in combining light, colour and materials. The significance of light is its ability to change, giving several sets of shadows to interior spaces based on the time of day and the seasons. Colour adds an extra layer of complexity and this teamed with interesting materials and textures helps reveal the space and give different experiences.

We are also interested in the idea that a building should not reveal everything at a single glance; it’s important to preserve moments of discovery. So we try to surprise at Cloud but we do understand that building projects can be difficult. For this reason, we are committed to working alongside you every step of the way to ensure that you are completely comfortable with the process. We will ask the right questions and make all stages transparent including costs. To us it’s crucial that architects share their ideas and process – it leads to a richer experience and far better buildings.

Cloud's Services

There are a number of distinct stages in the design and building process. Cloud can guide you through all or some of them.

Cloud can provide the full suite of services outlined or just work up some early design options – it’s up to you. And if you are still tossing around the options – build, develop, renovate, buy or sell – we can provide expert advice early in the process to help you come to the right decision.